Google Adsense College

The website is optimized and the website is popularized, it is the keyword is optimized not merely, just not be aimed at those who search engine to optimize, just also not be aimed at an user improve, still included a lot of, the Landing Page that for instance we talk about today, chinese calls target webpage. The use that discussing target webpage and before using, we still should ask a question first, what is target webpage? Landing Page is used in the system that contest price ranks normally, that is to say has a few pages on the website, these pages are to reveal those technically the user that comes through clicking the advertisement that contest price ranks. The PPC that contest price is ranked even if says normally (by click pay fee) advertisement, nevertheless now also already PPM (by reveal pay fee) include to come in. The stand or fall that target webpage designs, decided to put advertising on the effect and cost. What I basically use here is system of Google AdWords advertisement. Design bad target webpage, often can get inferior target webpage quality gives a mark, the contest price with higher need just has an opportunity to obtain reveal or click, also can let a lot of users feel bemused and did not achieve advertisement advocate advertisement purpose. The example of a Landing Page is below, it is the target webpage of “Rugby Bunch” of Old Navy sale.

Tags: , target, webpage, What

The problem is actually far those who do not have everybody to imagine is complex, ECPM (Effective Cost Per Mille) those who point to is 1000 each show the advertisement income that can gain, the unit that reveal can be a webpage, ad unit, it is individual advertisement even (in AdSense “ the “ data of advanced report ” shows a basis in circle is being drawn below ” , can choose) . Below acquiescent circumstance, what ECPM points to is the webpage is revealed 1000 (Pageview) income. Ask an attention, ECPM just uses the parameter that reflects website gain ability, do not represent your income.

Why should give out ECPM so strange parameter? This is formed with it concerned. Because
ECPM = income / the webpage reveals frequency ×1000

And

Webpage of × of hit of webpage of × of unit price of income = advertisement shows a number

Because this is final
×1000 of hit of webpage of × of unit price of ECPM = advertisement

It is an index that shows a frequency to have nothing to do with the webpage, this proof a bit: The AdSense of a website but the size of profit trend and website has nothing to do, it is final decide by average advertisement unit price and advertising hit.

Advertisement unit price is met according to website quality, webpage content, advertisement effect and seasonal element produce change, want to remember “ practice good exercise to benefit the internal organs well only, content need not worry too for king ” and go after painstakingly, and of advertisement hit optimized us to had said a lot of, everybody coachs according to what “ optimizes jewel ” one pace foot tries to be able to obtain apparent effect.

Tags: , dilatancy, ECPM, webpage

Does make one’s rounds tell webpage of heat interlocution – to a few advertisement put on unit income highest?
On Thursday, november 22, 2007

Thunder of sea of author the Song Dynasty - AdSense optimizes a group

This year in October, the AdSense that holds in Wuhan optimizes the conference to go up, a partner asked following questions.

“Previously, every webpage places our website 3 groups of advertisement are unit, because layout is adjusted,removed 1 group later, advertisement accrual promotes accordingly instead. Why advertisement is put less, is advertisement income much instead? Is advertisement income much instead??

Release business a lot of more possibly to have the problem with similar mercer of move and this hair, be ad unit after all had been jumped over more more? Is AdSense optimizes a group to suggest to put many advertisement on unit? Why to reduce income of an ad unit to lift instead occasionally?

Actually, two payoff that this involved advertisement income - advertisement clicks the balance problem between amount and advertisement price. Normally the circumstance falls, the website that puts in many ad unit to be able to let you shows more ad, the amount that can increase advertisement to click so increases your income thereby; In the meantime, because contest price shows ad, if webpage content is not rich and when advertisement amount is overmuch, the advertisement of low case also can reveal the website in you to go up, hold good advertisement position possibly, this example should reveal costly advertising position to show the ad of low, your income also decreased.

Say so, the webpage puts how many advertisement on unit income highest do not have final conclusion, depend on however your webpage content is rich. To the webpage with very rich content, the likelihood puts in what 3 ad unit reveals also is the advertisement with contest very high price; Less to content webpage, the likelihood puts in 1 ad unit effect is best. The webpage as to you should put in a few after all, the amount that still needs you to try to differ personally is used from the definition channel dogs the effect, find the ad unit amount that suits you most thereby.

Ask everybody to notice additionally, your income is not ad unit count this one element to decide, the dimension of ad unit, the amount with a lot of uniter than advertisement moment affects the factor such as the position more remarkable. Below a lot of circumstances, the income that the ad unit with a size and very good position brings to you can compare size or the 2 ad unit with bad position is more.

We still should say, after all what kind of advertisement dimension, position and number is better to your website, still need you to try personally. Be in next a few weeks, our rich guest meets what introduce the element such as advertisement format and position in succession optimize skill, welcome you to pay close attention to.

Tags: , AdSense, does, google, one, rounds, tell, webpage

Author: Yahoo searchs webpage product ministry

The friend that searchs stock code or stock market prices via commonly used Yahoo can discover, can see the prices data of stock or stock market index directly in searching a result now, and it is real time. To shareholder friend, the webpage that should open Yahoo only searchs the stock market prices that can see he cares.

The search function that what share offerred to search an user does Yahoo search? Above all, the user can trade through the search code gets corresponding stock market prices. If you inquire is code of stock of late stock market of a Shanghai, be like
600028, can get data of prices of Chinese petrochemical stock.

If you inquire is tag of a share only, for example
Chinese petrifaction, yahoo search won’t provide the result of stock prices to you, because you are likely,of inquiry is Chinese petrochemical other and pertinent information. If you know the name of the stock only, inquire this raises the prices data of the stock even, while you are inquiring share tag only, reintroduce ” stock ” OK, for example
Chinese petrifaction stock.

At the same time Yahoo stock search still offerred special share to search casing, what search casing unlike the webpage is, input share tag directly here or stock code can get corresponding stock prices.

The stock inquiry function that Yahoo searchs inquires besides the prices that offers some share outside, still offer Shanghai deep the grail index inquiry of two city and Hong Kong stock market. For example, inquiry
Go up card index OK the grail prices of Shanghai stock exchange.

If inquire is
Stock market prices , can examine at the same time on card put together points to, deep card is become point to, Shanghai is deep 300 He Hengsheng indexes 4 grail index, let you hold Shanghai, deep, port at the same time the grail of 3 stock markets goes situation.

The stock that the stock that Yahoo searchs inquires to function and other search engine are offerred inquires functional photograph is compared, be like the distinction below:
1, those who offer is Shanghai deep the data of real time prices of two city, trade in the stock inside time, the data of deep stock exchange of the data that searchs a result and Shanghai real time is synchronous.
2, careful user may discover, when use share tag inquires, the conference in stock prices result appears ” global market ” the column shows this raises a stock to be in the stock code of other stock exchange, after opening a link, can see this raises stock Hong Kong or American stock trades of the market trade data. The whole world the relationship of the mutual influence between each bourse is closer and closer, yahoo searchs this offerred function, what also can let you hold other stock market at any time is dynamic.

3, the friend that has an interest also can inquire directly
Chinese petrifaction harbor ,
Chinese petrifaction US stock .

Be analysed as the development that searchs demand to the user and understand, yahoo searchs the can ceaseless function that rolls out inquiry of similar stock prices, provide closer and closer service for Yahoo user!

Tags: , Author, friend, ministryThe, product, searchs, webpage, yahoo

My friend is in Germany Google, the Adsense that he disclosed to he knew is politic. What their computation imagines without us is complex.

Adsense is advertisement cent third class:

1, interface of big client is OK oneself are custom-built, match general, the price is stable
2, valuable interface of page cannot custom-built, had matched, value basis crucial point word
3, interface of common page cannot custom-built, match bad, command price of advertisement upper limit according to level

The strategy of Google, once the website is delimited,enter common page, basically do not talk to go up what matched, it is rubbish advertisement completely.
New station acquiesce is valuable page, lead computation through changeover next, if did not achieve a requirement, slip directly third class.
Adsense is not a basis domain name calculative, it is a basis similar page calculative, for instance Xx.com/article.php? Id=3 is regarded worthless page, but unexpectedlying flavour Xx.com/323.html also is worthless page.

Say simply, if you are not big client, and the changeover of your website leads short of demand, so those who await your website is fixed it is low.
Say so, revulsive the changeover rate that clicks a meeting to let you is lower and lower, limitation of your website advertisement price is in lower and lower limits, of course the price is low.

Tags: , classifies, google, strategy, The, webpage

A webpage, normally the part such as statement of content of column of head information, navigation, side column, main body, bottom copyright is comprised, and useful to the user, often be thematic content portion only. If a website uses pattern plate, so the thing that each its page will have a few repeatability (be like column of head information, navigation) etc. You are in ” search engine is circumjacent ” this page that browse is such. Repeat content to identify these better, make they can identify the newest delicacy, most useful content better, yahoo searchs engine to decide to introduceRobots-nocontent Syntactic. The form that carries CSS tag will reflect this grammar, specific application is as follows:

The </div> of content of blame main body such as column of <div Class="robots-nocontent"> navigation, catalog
The irrelvant content </div> such as <div Class="robots-nocontent"> advertisement

Of course, besides Div label, class=”robots-nocontent” attribute is OK still buy joins the XHTML ticket such as

Tags: , content, normally, part, statement, webpage

The personalized webpage My Yahoo with simple Yahoo! (my Yahoo) already too long too long did not update, so that I forgot its existence almost. Know today, become silent long already Yahoo individuation homepage rolls out the version that gets used to Web 2.0 spring tide eventually. Do not cry criterion already, amaze the people with a single brilliant feat — this is my use My Yahoo! The first feeling after Beta edition.

My Yahoo! Integral style keeps consistent with Yahoo.com, if you are willing, can combine each module inside even with Yahoo! The form like home page. Roughly try out, evaluation is as follows.


The UI with brand-new

Tags: , My, personalized, The, webpage, yahoo