Google Adsense College

Posted by Tom Stocky, Senior Product
Manager, Developer Products

We spend a lot of time, especially within our Developer Products
team, talking about how to build applications for the web. After
all, Google was born on the web, and over time we've gained
tons of experience with AJAX and other technologies to build apps
like Gmail, Google Maps, Google Calendar and Google Docs.

Along the way, we've seen the power of collaborative web apps
and become very familiar with the pain points of building them. To
share that knowledge, we href="http://google-code-updates.blogspot.com/2008/03/announcing-google-io.html" >
just announced Google I/O — a two-day developer gathering to
be held May 28-29 in San Francisco. We want to move the web forward
as a platform, and continue to invest in projects like Google
Gears, OpenSocial, and the Google Web Toolkit to further that
effort.

If you're a developer, we hope you're interested in
learning more about Google APIs and joining this conversation about
moving the web forward. For details and registration, please visit
the Google I/O
site.

Tags: , Developer, manager, Posted, product, Senior, Stocky, Tom

Posted by Tom Phillips, Director,
DoubleClick Integration

Since we href="http://googleblog.blogspot.com/2008/03/weve-officially-acquired-doubleclick.html" >
closed the acquisition of DoubleClick on March 11, we’ve been
immersed in integration planning for each of our products and
business units. Recently we completed this process for the
DoubleClick Performics businesses, and have decided to split them
into two separately-run business units: Affiliate Marketing and
Search Marketing.

It’s clear to us that we do not want to be in the search engine
marketing business. Maintaining objectivity in both search and
advertising is paramount to Google’s mission and core to the trust
we ask from our users. For this reason, we plan to sell the
Performics search marketing business to a third party. We believe
this will allow us to maintain objectivity and the search marketing
business to continue to grow and innovate and serve its customers.
While we have not yet identified a buyer, we’ve received
preliminary interest from a number of our current partners. Search
Marketing will continue to run as a separate entity until the
division is sold.

We plan to integrate the affiliate marketing business into existing
Google operations, providing enhanced value and reach for our
affiliate advertisers, and additional tools and monetization
opportunities for our publishers. Together, we believe that we can
continue to grow this business and deliver on the high expectations
from partners.

Where it’s applicable in Europe, these plans and their implications
for employees are subject to consultation with staff and employee
representatives. During this transition, we will ensure that all
affiliate and search marketing customers receive the same high
level of service they have always experienced.

Tags: , closed, Director, DoubleClick, IntegrationSince, Phillips, Posted, Tom

Posted by Kevin Tom, iGoogle Product
Manager

Since we launched themes on iGoogle last March, we've enjoyed
seeing how people have connected with them. For instance, we've
gotten fan mail for the "fox in the teahouse" theme, and
seen some great blog posts generated when folks discover the Easter
egg for each theme.

Users and developers alike have been clamoring to know when they
can develop themes for the iGoogle homepage, and we're happy to
say that today is the day! Whether you like outer space, cartoons,
dogs, or anything else, you can now create your own theme and help
personalize iGoogle for millions of people.

The Themes API lets you customize many portions of the iGoogle
page. Your theme can also update the page's design based on
variables, such as the time of day or location. This makes it easy
to create a narrative that unfolds throughout the day, a landscape
that changes as the sun rises and sets, or an abstract image that
becomes more complex.

Anyone who can build a website can create an iGoogle Theme. We
worked with designers Yves Behar, Mark Frauenfelder, Troy Lee, and
John Maeda to create some href="http://code.google.com/apis/themes/#Examples"
id="yz53" >custom iGoogle designs to show some great examples of
the types of themes you can create.

href="http://google-code-updates.blogspot.com/2008/01/igoogle-themes-api.html" >
Read more on the Google Code Blog and href="http://code.google.com/apis/themes" >start creating your
theme.

onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"
href="http://bp2.blogger.com/_7ZYqYi4xigk/R42m_qNhpVI/AAAAAAAAAZE/xd4AqtQEd4g/s1600-h/iGoog2.jpg" >

Tags: , iGoogle, Kevin, launched, ManagerSince, Posted, product, Tom

Posted by Kevin Tom, Google Desktop
team

We are happy to be releasing the http://desktop.google.com/”>Google Desktop 5 application
in 29 languages, including our first release in Hindi. It's now
easier than ever for people around the world to find content on
their computer as well as on the web. We've redesigned the look
and feel of the sidebar and many of our most popular gadgets. There
are also previews for search results and warnings for suspicious
websites, whether you're clicking on links from documents, IMs,
websites, and more.

No matter which country you're in, we hope that these changes
make it easier to quickly and safely find the right information. To
learn more about what's new with Desktop 5, read http://googledesktop.blogspot.com/2007/03/new-sidebar-and-gadgets.html”>
this post on the Google Desktop Blog. And check out the
recently-released version for http://desktop.google.com/mac”>Mac, too.

http://bp2.blogger.com/_Ap14FtNN91w/RiVBZagCOnI/AAAAAAAAAEc/QZq7YuytFBo/s1600-h/Desktop5_images.jpg”>
alt="" id="BLOGGER_PHOTO_ID_5054518061659470450" border="0" />

Tags: , desktop, google, Happy, Kevin, Posted, teamWe, Tom