Google Adsense College

Posted by Jane Horvath, Senior Privacy
Counsel, and Peter Fleischer, Global Privacy Counsel

Because we're strongly committed to protecting your privacy, we
want to present our privacy practices in the clearest way possible.
Over the past year, we've been experimenting with video to
clarify and illustrate the privacy practices set forth in our
Google Privacy Policy. We've used videos to communicate with
you about things like cookies, IP addresses, and logs. (Check out
the Google
Privacy Channel on YouTube.) And you've told us that the
screen shots, whiteboard drawings, and pointers from the engineers
and product managers we've captured on video are helping you
better understand the fine points of our Privacy Policy.

With that in mind, today we're announcing a revamp of our href="http://www.google.com/privacy" id="hhl2" >Privacy Center.
The new Center is a one-stop shop for privacy resources, with
various multi-media formats aimed to help you further understand
how we store and use data, how to control who you share your data
with, and how we protect your privacy. We hope this new Center will
help you make more informed privacy choices whenever you use Google
products and services.

Tags: , Counsel, Horvath, Jane, Peter, Posted, Privacy, Senior

Posted by Jane Horvath, Senior Privacy
Counsel

In order to give you the best possible information about the
privacy settings for our products, we asked the engineers and
product managers who actually designed them to explain how they
work in href="http://www.youtube.com/view_play_list?p=FCEE46AA997A23D9" >a
series of new videos we released today on our href="http://www.youtube.com/googleprivacy" id="n-48"
>YouTube Privacy Channel.
These videos feature Googlers sharing privacy tips, like how to use
Google Chat’s “Off the Record” feature, how to limit the number of
people who can view your Picasa photos, how to unlist your phone
number from Google search results, and how to make the details of
your Google Calendar entries private.

Just as we’re dedicated to innovation when it comes to making
better, more useful products, we’re also committed to finding new
ways to educate you about how to control what information you share
when using our products, and with whom. This series, along with the
other videos on our YouTube Privacy Channel, are part of this
awareness-raising effort. So watch the videos (including our very
own blooper reel) and href="http://www.google.com/support/bin/request.py?form_type=user&stage=fm&user_type=user&contact_type=privacy&hl=en"
id="dc3s" >tell us what you think. And
we'll be adding new videos to the Privacy Channel now and
again, so be sure to check back.

Tags: , CounselIn, Horvath, Jane, order, Posted, Privacy, Senior

The new provision that just releases, a lot of promulgator were received, among them a lot of pay no attention to the sound of solution. The biggest do not understand even if to privacy policy do not understand.

Want to to who provide the information that we release trade in Google and compose target-seeking policy? You do not have privacy clause that is to say privacy.

And look in me, privacy policy orders a thing then, the clause before be the same as actually, did not alter greatly. Exclusive distinction, it is him promulgator needs to have privacy policy, tell user privacy the collection of material, save and use a case. You notice possibly also, davidYin had released very simplePrivacy policy, achieve inform [SEO website optimizes promotion] the purpose of the user. That part content of the concerned privacy of the AdSense user that People’s Republic of China introduces below, content of this section clause provides a data according to the user on advertisement promulgator forum.

Tags: , AdSense, google, new, orders, policy, Privacy, provision

The tangles hard fellow that comes from Washington special zone in is published about the network from * by before the privacy of problem and long-lived data storage times, the Eric Schmidt of vermicelli made from bean starch of the CEO of Google and Majiyaweili did a few preach. Computer world reports:

Schmidt admits an information is complete may can’t bear dispersedly by current Internet from * , but one each * by Internet provides people first-rate information. “Internet had affected people with the one way that the place before planting did not see, ” Schmidt say. “We say in Google, ‘ do not bet with Internet. ‘ “

Be in in the near future in, politics * government office will be faced with netizen number to raise the question that waits for a series of need processing, he says.

The country that the Internet user of the 2nd billion often will take them is mixed of government office of other politics * be in office means will do quite, he is forecasted. “They will realize them politics * government office treats them in evil ground all the time, ” he says. “They will angry. “They will angry..

Eric also listed a few wests civilian * advocate national example, be in France and Germany for instance, “Release about Nazi information it is forbidden. ” Eric argue says this can continue in the future is an open to question problem, he still asks, “Had we gotten comparing us wanting more from * by? “Had we gotten comparing us wanting more from * by??

Tags: , Eric, issue, Network, Privacy, Schmidt, talks

Posted by Jane Horvath, Senior Privacy
Counsel;
Peter Fleischer, Global Privacy Counsel; and Shuman Ghosemajumder,
Business Product Manager for Trust and Safety

Last year, the Council of Europe had a great idea. Based on polling
that showed that 70% of Europeans did not understand how their
personal data was being protected, the Council decided to hold the
first annual Data Protection Day on January 28, 2007. Privacy
experts visited schools and universities, launched information
campaigns, and held press conferences in locations throughout
Europe, informing and educating consumers about their personal data
rights and protections.

Lack of understanding about data protection on the Internet is not
only a European issue, it's a global one. As more and more
personal information comes online every day, it's increasingly
important that users all over the world understand both the
benefits and potential risks of online data sharing, and the tools
at their disposal to control and manage the data they share online.
In recognition of the global importance of data protection, the
U.S. and Canada have joined 27 European countries to celebrate href="https://www.privacyassociation.org/index.php?option=com_content&task=view&id=1329&Itemid=138" >
Data Privacy Day 2008 this Monday, January 28th.

As part of the day's events, we'll join legal scholars,
privacy professionals, and government officials from Europe and the
U.S. at an international data privacy href="http://www.jhfc.duke.edu/ces/" id="tn3n" >conference being
held at Duke University in Durham, North Carolina. We'll also
contribute to efforts to raise awareness and promote understanding
of data privacy issues by releasing the third href="http://youtube.com/watch?v=XfZLztx8cKI" id="q5nq" >video
in our privacy series ("Google Privacy: A Look at
Cookies") on our

href="http://www.youtube.com/user/googleprivacy" id="fsfg" >YouTube
Privacy Channel. This video offers a closer look at how
cookies work and how web sites and advertisers use them to
personalize our online experiences. We've also developed a
href="https://services.google.com/blog_resources/google_privacy_booklet.pdf"
id="q9sg" >privacy booklet (pdf-web version
coming soon!) that you can download to get an in-depth look at our
privacy practices and approach, and have co-sponsored the creation
of href="https://www.privacyassociation.org/images/stories/pdfs/DPD08_TeenPrivacyOnline_slides.pdf"
id="k:u1" >educational materials on teen online privacy for
parents and educators. The goal of all these efforts is to help
educate you about online data privacy so that you can make more
informed choices about how you use online products and
services.

We hope that you'll take a few minutes on Monday to learn
something new, and that Data Privacy Day reinforces existing global
efforts to educate consumers about online data collection, use, and
protection. height="1" width="1" />

Tags: , Counsel, Horvath, Jane, Peter, Posted, Privacy, Senior

Update: This image has now been removed by
Google. I wonder if Kevin requested that it be removed, or if
Google decided to do it themselves?

Staff attorney for the http://en.wikipedia.org/wiki/Electronic_Frontiers_Foundation
Electronic Frontier Foundation Kevin Bankston has been http://maps.google.com/maps?f=q&hl=en&q=3346 19th street, san francisco&sll=25.863085,-80.218906&sspn=0.031898,0.058365&ie=UTF8&om=1&layer=c&cbll=37.760298,-122.417993&cbp=1,193.803670793282,0.631825199065579,3&ll=37.764625,-122.417028&spn=0.011857,0.020084&z=16
caught by Google’s Street View camera having a cigarette on his
way to work - a habit he’s been trying to conceal from his family.
http://www.eff.org/about/staff/imgz/kevin.jpg Here’s a
picture of him for comparison.

In a brilliant case of history repeating itself, it turns out
that Kevin was actually http://news.zdnet.com/2100-9588_22-6187556.html previously
caught having a sneaky smoke back in 2005, this time by
Amazon’s A9 service!

http://maps.google.com/maps?f=q&hl=en&q=3346 19th street, san francisco&sll=25.863085,-80.218906&sspn=0.031898,0.058365&ie=UTF8&om=1&layer=c&cbll=37.760298,-122.417993&cbp=1,193.803670793282,0.631825199065579,3&ll=37.764625,-122.417028&spn=0.011857,0.020084&z=16
src="/wp-content/uploads/2007/2007122322413657877801.com/wp-content/sneaky-cigarette">

For more Street View sightings, check out our http://forums.googlesightseeing.com/forum/2 brand new
forum, and you can read the http://blog.wired.com/27bstroke6/2007/06/eff_privacy_adv.html
full story of Kevin’s misfortune at Wired.

Tags: , Advocate, again, Caught, Handed, Privacy, red

It is at present inside center ring of home, arisen the advertising common practice that becomes Alimama, some websites put a lot of ad, for sale. And so called ” buy the home greatly ” , it is him Alimama, for tarry stationmaster, not hesitate oneself throw advertisement charge, make stationmaster OK hold advertisement position, although a lot of sell do not go out. Problem or at advertisement advocate, too little, look with giant advertisement digit for, too little still. So, price is low. For instance Alimama did not restrict a page to be able to put how many ad, so I had seen a page puts the advertisement position of on 10 above. When buying the home, position of these ten advertisement, uniform commutation is worn formation, it is the acquiescent style of Alimama. Today’s title is privacy, what say actually is not the privacy of Alimama, however its privacy policy. Actually I still am suspicion, it had not considered this factor at all, probably it thinks China does not have privacy. The coping that for instance I am standing originally, put an advertisement position, make test place use, should do not have advertisement advocate if buying, can show the ad of myself. Should click ” advertisement of the mom in A supports ” when the link, can arrive an advertisement information page, this page has some of problem.
It can show this ad day shows an amount, a few days ago, still added the count of Yahoo, announce how many page is indexed, link of how many website comes over to wait a moment. These data attribute the private matters one wants to hide of the website, can not announce casually. Without giving thought to,do not cross Alimama these, put directly calculated. To SEOThe website is optimizedPromotion, such Blog, the statistical data that can obtain oneself originally comes example, can disclose statistical result of the part publicly, so the open statistic part of Alimama, can not be opposite this station causes an effect. And if your site is industry competition is very intense, or commerciality is qualitative, so must not easily the advertisement that puts in Alimama, it is carefully on. What actually Alimama can do is better, be in for instance the tiring-room of promulgator, can choose to install protection to statistical part, the advertisement that registers only advocate, ability can see concerned data, is not informal what person can see directly. The tiring-room of additional explicit Alimama, advertisement advocate, buy ad flow still is not very convenient. This still needs to improve. The ad that buys many websites for instance, still having is advertisement put in by time, cannot select next month share, etc.

Tags: , Alimama, Privacy, talk

Posted by Peter Fleischer, Global
Privacy Counsel

Over the years we’ve taken many steps to protect our users'
data and privacy. For example, we have resisted href="http://googleblog.blogspot.com/2006/02/response-to-doj-motion.html" >
overly-broad government subpoenas; we've designed our
services to give users a choice between href="http://googleblog.blogspot.com/2007/02/personally-speaking.html" >
personalized services and general services; and we've
engineered our services to allow users href="https://www.google.com/accounts/ServiceLogin?hl=en&continue=http://www.google.com/history/?zx=8TejGP12Uv4&nui=1&ltmpl= reauth&service=hist&srr=1" >
to see and control how much data they wish to share with us.
Recently, we took another important step to improve our privacy
practices by announcing href="http://googleblog.blogspot.com/2007/03/taking-steps-to-further-improve-our.html" >
a new policy to anonymize our server logs after 18 to 24
months, becoming the first leading search company to publish a data
retention policy. We also posted here to

href="http://googleblog.blogspot.com/2007/05/why-does-google-remember-information.html" >
explain the factors that guided our decision to retain server
log data for 18 to 24 months.

The Article 29 Working Party, an advisory panel composed of
representatives from all of the E.U.'s national data protection
authorities, has sent us a href="http://ec.europa.eu/justice_home/fsj/privacy/news/docs/pr_google_16_05_07_en.pdf" >
letter in response to our commitment to anonymize server logs.
In it, they're asking us to provide further information about
our new policy, and to explain why we feel that the time period of
18 to 24 months is “proportionate” under European data protection
principles. For some time, we've discussed many things with the
Working Party, ranging from issues raised by Google products like
Gmail and Google Desktop to industry-wide concerns, such as the
challenges of protecting privacy in the Web 2.0 era. We’re pleased
that this most recent letter from the Working Party acknowledges
our ongoing engagement with the data protection community and, in
particular, our "readiness to consult with it [the Working
Party] in contrast with a relative lack of engagement by some of
the other leading players in the search engine community”.

In the spirit of transparency, we're publishing href="http://64.233.179.110/blog_resources/Google_response_Working_Party_06_2007.pdf" >
our response to the Working Party's letter. The Internet is
a global medium, and the principles at stake — privacy, security,
innovation and legal obligations to retain data — have an impact
beyond Europe, and outside of the realm of privacy. These
principles sometimes conflict: while shorter retention periods are
good for privacy, longer retention periods are needed for security,
innovation and compliance reasons. We believe we’ve struck a
reasonable balance between these various factors. Our policies are
consistent with EU data protection laws, which acknowledge the need
to set data retention periods that are proportionate and that
enable companies like Google to comply with legal
requirements.

We have a legitimate interest in retaining search server logs for a
number of reasons:

to improve our search algorithms for the benefit of users

to defend our systems from malicious access and exploitation
attempts

to maintain the integrity of our systems by fighting click
fraud and web spam

to protect our users from threats like spam and phishing

to respond to valid legal orders from law enforcement as they
investigate and prosecute serious crimes like child exploitation;
and

to comply with data retention legal obligations.

After considering the Working Party's concerns, we are
announcing a new policy: to anonymize our search server logs after
18 months, rather than the previously-established period of 18 to
24 months. We believe that we can still address our legitimate
interests in security, innovation and anti-fraud efforts with this
shorter period. However, we must point out that future data
retention laws may obligate us to raise the retention period to 24
months. We also firmly reject any suggestions that we could meet
our legitimate interests in security, innovation and anti-fraud
efforts with any retention period shorter than 18 months. We are
considering the Working Party's concerns regarding cookie
expiration periods, and we are exploring ways to redesign cookies
and to reduce their expiration without artificially forcing users
to re-enter basic preferences such as language preference. We plan
to make an announcement about privacy improvements for our cookies
in the coming months.

As we build new products and services, we look forward to
continuing our discussion with the Article 29 Working Party and
with privacy stakeholders around the world. Our common goal is to
improve privacy protections for our users.

Tags: , CounselOver, Fleischer, Global, Peter, Posted, Privacy, years

Posted by Peter Fleischer, Global
Privacy Counsel

We are committed to an ongoing process to improve our privacy
practices, and have recently taken a closer look at the question of
cookie privacy. How long should a web site "remember"
cookie information in its logs after a user's visit? And when
should a cookie expire on your computer? Cookie privacy is both a
server and a client issue.

On the server side, we href="http://googleblog.blogspot.com/2007/03/taking-steps-to-further-improve-our.html" >
recently announced that we will anonymize our search server
logs — including IP addresses and cookie ID numbers — after 18
months.

Now, we're asking the question about cookie lifetime: when
should a cookie expire on your computer? For background: a href="http://www.google.com/privacy_faq.html#cookie" >cookie is
a very small file which gets stored on your computer All search
engines and most websites use cookies. Why? Cookies remind us of
your preferences from the last time you visited our site. For
example, Google uses our so-called "PREF cookie" to
remember our users’ basic preferences, such as the fact that a user
wants search results in English, no more than 10 results on a given
page, or a SafeSearch setting to filter out explicit sexual
content. When we originally designed the PREF cookie, we set the
expiration far into the future — in 2038, to be exact — because the
primary purpose of the cookie was to preserve preferences, not to
let them be forgotten. We were mindful of the fact that users can
always go to their browsers to change their cookie management
settings, e.g. to delete all cookies, delete specific cookies, or
accept certain types of cookies (like first-party cookies) but
reject others (like third-party cookies).

After listening to feedback from our users and from privacy
advocates, we've concluded that it would be a good thing for
privacy to significantly shorten the lifetime of our cookies — as
long as we could find a way to do so without artificially forcing
users to re-enter their basic preferences at arbitrary points in
time. And this is why we’re announcing a new cookie policy.

In the coming months, Google will start issuing our users cookies
that will be set to auto-expire after 2 years, while auto-renewing
the cookies of active users during this time period. In other
words, users who do not return to Google will have their cookies
auto-expire after 2 years. Regular Google users will have their
cookies auto-renew, so that their preferences are not lost. And, as
always, all users will still be able to control their cookies at
any time via their browsers.

Together, these steps — logs anonymization and cookie lifetime
reduction — are part of our ongoing plan to continue innovating in
the area of privacy to protect our users. height="1" width="1" />

Tags: , committed, CounselWe, Fleischer, Global, Peter, Posted, Privacy

Posted by Peter Fleischer, Global
Privacy Counsel

Cookies, IP addresses, logs — all of these
are important things to understand in the context of online
privacy. We try to explain them in clear and simple language in our
href="http://www.google.com/privacy.html" >privacy policy and href="http://www.google.com/privacy_faq.html" >FAQ.
But they're not always easy for non-techies to understand.
Google is committed to being transparent about our privacy
practices. We've been thinking about different ways to help
people understand the technical aspects of online privacy, to
improve transparency, and to empower you to make informed decisions
about how you want to use our services. Today, we're launching
our first experiment to href="http://www.youtube.com/watch?v=kLgJYBRzUXY" >explain basic
privacy concepts via video on YouTube. Here it is:

This video runs about 5 minutes, so we
couldn’t cover everything. Over time, we hope to create additional
videos where we talk about other privacy issues: what data do we
collect when you register for a Google Account? or - when you
search on Google while you’re logged in? or - why does Google keeps
server logs? But before we head down the road of sequels, we’d like
to get your feedback on whether you find this video format helpful.
So please watch it and href="http://www.google.com/support/bin/request.py?form_type=user&stage=fm&user_type=user&contact_type=privacy&hl=en" >
tell us what you think. We look forward to hearing from
you.

height="1" width="1" />

Tags: , Cookies, Counsel, Fleischer, Global, Peter, Posted, Privacy