The use skill that says ” of information of ” cereal song and the ” objectivity ” that search an industry are basic principle
The person that publish: Jin of Cui of ministry of cereal song public relations
The near future, we notice media to go up, the on the network a few doubt that search objective rank about Gu Ge, the search rank of objective justice is the search that Gu Ge takes all the time basic viewpoint of value, we pay close attention to these discussion very much, but, when our anatomize after the article of media friend, we discover, because to ” of information of ” cereal song function of a few basic searches uses what do not understand and arise,this misunderstanding is. In addition, because of everybody’s care, we think here more the principle of ” objectivity ” that deepness ground introduces and reaffirms those who shake Gu Ge is not movable.
In the setting that acquiesces in ” of information of ” cereal song, gu Ge’s method is amalgamative reduplicative content, because we discover major user arrives,the page of cereal song information is to hope to be in the search result that finite home page search gets most diversity in the result, such articles of those repeatability were not used to the user, the setting with so acquiescent ” of information of ” cereal song is ” the dependency that presses content undertakes sort ” .
But, we also consider, some users will to information page need to know same a news has how many to reprint, so we installed ” technically to arrange and repeat pushbutton of indication result ” by date in top right corner of information result page, clicked all results simply to come out.
It is with ” of torch of ” Olympic Games exemple, we can see two kinds of different search kind, latter comparing is former much gave 608 results.
Additional, “” of cereal song information still has a feature is, collect ” only the result ” of less than of a month, become ” through period of time when a news old when hearing ” , “” of cereal song information collects this result no longer, but the user wants to open onlyWww.google.cn
Can search in webpage of Gu Ge ” these results are found in ” .
As a result of reason of a few technologies, regular meeting appears the circumstance that more or less the quantitative photograph that specific keyword alls alone in different search engine searchs a result differs quite, but a bit dispute often affirms, no matter objective search result is to be in the webpage is searched or any other cereal songs search a product in, it is our most important criterion. In the meantime, we can receive a lot of users have constructive feedback very much everyday, we also promote Gu Ge’s search quality in ceaseless effort, hope our effort can provide result of more more efficient, accurate search for the user.
Regard the whole world as the biggest search engine, giving an user to offer ” to search result ” objectively is the value level that the company always takes, in fact, gu Ge also thinks whole search industry should hold to this one basic ” objectivity ” to search result principle. Be in early when cereal song company appears on the market, our two author Larry and Sergey were published famous “Father gives a letter of partner “. Inside this letter, they made such commitment explicitly: “The system that cereal song user believes us can help them make important decision-making (for example medical treatment, finance affairs) . The search that we offer is to be without bias as a result, absolutely and objective, and the contest price rank that we won’t make result field with accepting any money. And the contest price rank that we won’t make result field with accepting any money..
Specific for:
1.Gu Ge cannot accept paying contest price to rank absolutely, because that meeting increases bias and misdirect, and harmed the interest of the user and the accredit to us. E.g. , if you search ” diabetic ” , natural search result and sponsor link clear, strict departure, won’t Gu Ge let your search be all sorts of PageRank because of advertisement as a result absolutely? Popularize the website of medicaments inferiorly and hold.
2.The rank of result of cereal song search is the rank algorithm that learns by the machine (Ranking Algorithm) . Is the rank algorithmic by PageRank? (website credit is spent) , the character matchs degree, the user clicks probability to wait for those who figure decathlon function to add authority to decide integratedly.
3.Besides illegal information, cogged website, we need not adjust search result artificially absolutely. No matter be the front or negative news; No matter be accurate or wrong message; No matter be reasonable opinion on public affairs or unjustifiable bias; No matter be the friend that is aimed at us, competitor, content that still is ourselves; We won’t be deleted artificially absolutely. Our reason is: We are not judges, not be an editor, we are technical companies. Since we cannot assure to be adjusted fairly artificially, we do not do any adjustment. Since we are not adjusted what side user makes negative news artificially, we must set oneself an example to others also is not an upright person to him company or employee labour is adjusted.
To Gu Ge, “Making sure objective ” is more than is a catchword, however the acceptance of the company, assure, culture and criterion.



