Google Adsense College

Posted by Susan Wojcicki, Vice
President, Product Management

Today we learned that the Authors Guild filed a lawsuit to try to
stop Google Print. We regret
that this group chose to sue us over a program that will make
millions of books more discoverable to the world — especially
since any copyright holder can href="http://print.google.com/googleprint/publisher_library.html#options3" >
exclude their books from the program. What’s more, many of
Google Print’s chief beneficiaries will be authors whose backlist,
out of print and lightly marketed new titles will be suggested to
countless readers who wouldn’t have found them otherwise.

Let's be clear: Google doesn’t show even a single page to users
who find copyrighted books through this program (unless the
copyright holder gives us permission to show more). At most we show
only a brief snippet of text where their search term appears, along
with basic bibliographic information and several links to online
booksellers and libraries. Here’s what an in-copyright book scanned
from a library looks like on Google Print:

onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"
href="http://googleblog.blogspot.com/uploaded_images/LibraryProject_screenshot-745613.JPG" >
alt="" border="0" />Google respects copyright. The use we make
of all the books we scan through the Library Project is fully
consistent with both the href="http://www4.law.cornell.edu/uscode/html/uscode17/usc_sec_17_00000107----000-.html" >
fair use doctrine under U.S. copyright law and the href="http://caselaw.lp.findlaw.com/data/constitution/articles.html#1.8" >
principles underlying copyright law itself, which allow
everything from href="http://straylight.law.cornell.edu/supct/html/92-1292.ZS.html" >
parodies to href="http://www4.law.cornell.edu/uscode/html/uscode17/usc_sec_17_00000107----000-.html" >
excerpts in book reviews. (Here's href="http://www.policybandwidth.com/doc/googleprint.pdf" >an
article by one of the many legal scholars who have weighed in
on Google Print.)

Just as Google helps you find sites you might not have found any
other way by indexing the full text of web pages, Google Print,
like an electronic card catalog, indexes book content to help users
find, and perhaps buy, books. This ability to introduce millions of
users to millions of titles can only expand the market for authors’
books, which is precisely what copyright law is intended to foster.

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