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Tags: , announces, Art, Chen, Circle, exit, Mr, perform

Posted by Steve Chen, YouTube
co-founder

Recent speculation and stories like this href="http://online.wsj.com/article/SB118161295626932114.html" >Wall Street Journal article
or this href="http://www.reuters.com/article/wtMostRead/idUSWEN871820070612" >
Reuters report on YouTube's use of video identification
tools made us think it would be useful to clarify what we’re doing.

We’ve been developing improved content identification for months,
and we’re confident that in the not-too-distant future, we’ll
unveil an innovative solution that will work for users and content
creators alike. This is one of the most technologically complicated
tasks that we have ever undertaken. But YouTube has always been
committed to developing sustainable and scalable tools that work
for all content owners.

Even though we haven’t given too many details, we’ve been hard at
work. Earlier this year we implemented audio fingerprinting
technology from Audible Magic, to help identify the href="http://www.youtube.com/audioswap_main" >audio
content of music partners like Warner Music, Sony BMG, and
Universal. Today we're experimenting with video identification
tools, and will share with you a few core principles driving our
technology development, past and present.

We are beginning tests on an automated system to identify and match
specific videos. The technology extracts key visual aspects of
uploaded videos and compares that information against reference
material provided by copyright holders. Achieving the accuracy to
drive automated policy decisions is difficult, and requires a
highly tuned system. Once accuracy is achieved, the challenge
becomes speed and scale to support the millions of people who use
YouTube every day. We are working with some of the major media
companies to test what we have developed. We’re excited about the
progress so far, and we’re dedicated to making these tests
successful, but as always with cutting-edge technologies, there’s
no guarantee of success.

Now, when it comes to spotting pornography and graphic violence,
and other content prohibited by our href="http://www.youtube.com/t/terms" >terms of use, nothing
beats our community flagging. Once a user flags a video, we
immediately review it and remove it if we find a violation. But our
community can’t identify infringing content. We all know
pornography and violence when we see them. But href="http://youtube.com/t/howto_copyright" >copyright status
can only be determined by the copyright holder. That is because
almost anyone who creates an original video has the copyright for
that work, and such a wide range of copyright holders'
preferences vary widely.

Some copyright holders want control over every use of their
creation. Many professional artists and media companies post their
latest videos without telling us, while some home video-makers
don't want their stuff online. Some legal departments take down
a video one day and the marketing department puts it up the next.
Which is their right, but our community can’t predict those things,
and neither can we. The same is true for technology. No matter how
good our video identification technology gets, it will never be
able to read copyright-holders’ minds.

If a content owner identifies material that she doesn’t want on
YouTube, she can request its removal with the click of a mouse. If
particular users repeatedly infringe copyrights, we terminate their
accounts. We have long made a practice of creating a unique
"hash" of every video removed for alleged copyright
infringement and blocking re-uploads of the hash. We href="http://youtube.com/t/community_guidelines" >educate users
on what is and isn’t permissible under the law. Our upcoming video
identification system will be our latest way of empowering
copyright holders, going above and beyond legal requirements.

We’ll continue our focus on delivering a great user experience.
YouTube's no-fuss upload lets video artists collapse the gap
between the creative moment and its worldwide publication. It helps
our hundreds of media partners - as well as marketers and
advertisers - spread their hottest work while it's still hot.
And it enables presidential candidates participating in our
YouChoose 2008 program to engage in a direct, open dialogue with
voters, bringing transparency, access and authenticity to the
political process. We’re carefully designing our new identification
technologies to not impede those free and fast forms of
expression.

In conclusion, a content management system has to have technology
that provides high quality matching and detection, but it also has
to apply business rules in ways that support the business
objectives of partners while providing high quality user
experiences. With the introduction of our video identification
tools, YouTube will continue to be the leader in online video, and
the premier destination for watching and sharing original videos
worldwide. Now, back to href="http://youtube.com/testtube" >work…

Update: Added direct link
to Wall Street Journal story.

Tags: , Chen, co, founderRecent, Posted, speculation, Steve, Youtube

Posted by Ping Chen and Joel Onofrio,
Software Engineers

If you've ever seen a great picture and wondered where it was,
wished you could visit that exact spot yourself, or found yourself
itching to share a great photo with somebody — but you were away
from a computer, we've got two new features on Picasa Web
Albums to help you out. First, we're excited to let you know
about 'Map My Photos' — it lets you show exactly where you
took your favorite snapshots. When you share an album with friends,
they can see your best photos arrayed on a map (or even Google
Earth). It's the perfect way to showcase a memorable road trip
or a globe-trotting vacation.

Here's how to get started: when you create a new album, just
fill in the optional 'Place Taken' field. You can even drag
and drop individual photos directly onto a map, and use built-in
Google Maps technology to pinpoint exactly where each was shot. For
a quick peek at what the results look like, check out our href="http://picasaweb.google.com/picasateam/VegasWeekend/photo#map" >
test gallery.

But wait! There's more. We're also launching the first
version of Picasa Web Albums built specifically for mobile devices.
You already have a couple of pictures stuffed in your wallet, and
maybe even a few wallpapers stored on your phone. But what about
all those snapshots you can't carry around? With href="http://www.google.com/intl/en_us/mobile/photos/index.html" >Picasa
Web Albums for mobile devices, your favorite pictures are
always with you. So next time you're at a loss for words when
describing just how awesome, cute, or beautiful something really
was, just grab your phone for visual backup.

Of course, the mobile version of Picasa Web Albums lets you keep
track of photo updates from friends and family, too. Just click
'My Favorites' from the main screen to see the latest photo
albums that your contacts have posted to Picasa Web Albums — you
can even post a quick comment on their photos, using your phone.
Thumbnails and photos are automatically re-sized for your
device's screen, so pictures look good and download fast. All
you need to get started is a phone with a web browser and a data
plan; href="http://www.google.com/intl/en_us/mobile/photos/index.html" >learn
more here.

As you enjoy your summer travels, remember to take plenty of snaps,
and share the most beautiful places in the world (and don't
forget to use your phone to show off pics from back home!).

Tags: , Chen, EngineersIf, Joel, Onofrio, Ping, Posted, software