Cereal song China is adjusting Adsense strategy actively
Yesterday, cereal song (online sale of Google)AdSense whole world and operation director Bulaimu Bote (Bram Bout) is accepted ” daily of the first finance and economics ” express when exclusive special interview, gu Ge is accelerating pair of Gu Ge of platform of Chinese Adsense advertisement adjust,
In order to get used to Chinese market.
Bulaimu Bote still speaks of Gu Ge coming in the direction of 4 great progress of Adsense advertisement domain, for brand advertisement advocate of the design show advertisement, video advertisement, interactive advertisement and the mobile ad that are WAP website to offer only with what picture and Flash animation give priority to.
To product of Adsense of cereal song China adjust, bulaimu expresses, china’s first issue is to improve Chinese to match a technique, at present still a lot of jobs want to do. Next, gu Ge is aimed at the product of a kind of advertisement with the Asian the mainest country such as China is the mobile Adsense advertisement that is aimed at website of mobile phone WAP. “This is Gu Ge is in China very extraordinary market opportunity, we must be captured. ” Bulaimu says.
Bulaimu very the online advertisement market that values China, because current China resembles the United States before 5 years, 4% what online advertisement takes whole advertisement market, but the development through 5 years, portion of American online advertisement has been occupied 10% , can achieve 5 years too again 17% .
Bulaimu still expresses, at present development strategy of Gu Ge includes 3 important way in all: Platform of search, advertisement and applied process, this is in China likewise applicable. (daily of finance and economics)
Tags: , actively, adjusting, AdSense, cereal, China, song, strategy