Google Adsense College

“ your hope gains more income through advertisement, but do not want to show the ad that does not have specific aim to the user again. Google AdSense? Solved this one problem, it can put a basis on automatically website and website content chase a page to undertake essence of life decides literal advertisement and picture advertisement, these advertisement are very harmonious, accordingly, the reader can discover they are really special and useful. ”
——Google is textual

If your website has been collected by Google, suggest you look carefully, not be Google place saying “ was covered on classification arrive from education travel, wait all domain ” a moment to suit to put Google AdSense to court furniture from mortgage loan. After all Google AdSense is the child of Google, oneself are complimentary two also are reason in. But if you do not want to waste time in Google AdSense, what still see me analyse is reasonable not, authority is become recreation.

1.If your website has flow, if somebody is enraged, did not do Google AdSense, your website is really too “ chasteness ” ; Should make bit of ad occasionally or make bit of ad, do not approach the development of own website with management concept, no matter be large and integrated website or individual website, it is Blog even, grow not to rise. Because long-term sentiment is thrown, insisting to come down is not a very simple thing. Suggest you still advertise allied, I recommend Google AdSense to you, but must not cogged.

2.If your website content is concerned profession talent kind, professional industry kind, design kind, network sale kind …… so do Google AdSense or pretty is pretty good, because match the characteristic of website content automatically to tell according to Google AdSense, advertisement of this kind of advertising advocate more. The time that commonweal advertisement appears on your website won’t be very much, also very won’t long. If your keyword is good, if the rate that is replaced by Goolge at the same time is very rapid also, after a new implied meaning is referred again, probably a hour controls the advertisement with respect to meeting occurrence correspondence.

Case: Forum of Zhejiang orchid net, http:/bbs.zjorchid.com, if “ is taken to spend ” word in the caption of a card, criterion the advertisement that Google AdSense appears inside very short time and “ beautiful ” concerns. But if if the key of your page was not mixed suitably,photograph of content of Google AdSense advertisement matchs, so commonweal advertising content is more.

3.If you are movie and TV kind website, literature kind website, the advertisement of Google AdSense advocate the advertisement that put in is compared for little. The advertisement content that probable very much page appears is same, such word, lost Google AdSense originally apiration. Below such circumstances, click effectively also very won’t much.

Case: Http:/www.jieji007.com of essayist of recreation of Http:/www.18z18.com of network of 18 investment information
The 18 websites that are a client, the net connects the server, and I often get online those who use is telecommunication, from me here is visited 18 that calls slow! So, 18 after been do, respond ” to pass without “ almost, it is Jieji007 makes my take a lot of trouble not little. The Creator however get a person, “ grows beautiful flower purposely to be not sent, insert ” of willow Liu Chengyin innocently. Have fun at, you can enter these two websites, compare one time, the advertisement content of the Google AdSense of 18 is rich, and of Jieji007 is however very drab, so a few when a few “ hand in friendly ” , “ photograph ” , “film” finite advertisement content. Establish the website goal of Jieji007 at the outset, plan to rely on the movie title inside namely, will actor name attract the “ look ” that searchs engine? Did not consider the ad that has Google Adwords at all advocate the advertisement that will put in this kind of keyword. This is the failure in failure really, pardonable China has a Gu Yan “ wisdom person 1000 Lv, surely one break ” , ah. Change immediately so politic, the code that places domestic advertisement alliance, did not waste so good place, “ lives without method person, don’t still have method to raise a pig? ”

4.The “ that Google AdSense does not place in the position of your website is wretched of ” , put what put is open and aboveboard, put should have advertising look. The Google AdSense that puts 468*60 is on the head, good; Put the blank part below the article of Google AdSense heat of 125*125, good; The Google AdSense that puts 720*90 makes a top small perhaps department opens column, good; The search unit that puts a Google AdSense is on navigation setting, good …… this is true regard Google AdSense as advertisement will do, this kind of practice, also be the practice of ” of “ proper businessman. But, your website content Google AdSense and you is promiscuous was together, looking how is article content, looking carefully is advertisement. This kind of practice resembles is you are watching TV, qiao Feng shines Shuang Zhanggang should be hit in A on bright red body, insert the ad that broadcasts ” of sanitary towel of a paragraph of “ suddenly. Tell the truth, is your be bored with crooked not? Do not look 163, Sina, Sohu, Qq these big door websites are such, 1000 come article, must divide into several pages, say to call easy download Orpheanly, is not Orphean for many dozens of advertisement? You compare individual website not to rise, can the United States say QJ which country with respect to QJ which country? Korea dare not? Individual website namely level of “ Korea ” , show oneself good figure so come out, a lot of more ambitious than misdirect tourist? Otherwise, you also develop “ nuke ” ?

5.Increase Google AdSense show the result, theoretic it is a page more, those who reveal is more. But Google AdSense lets what you make money is CPC is not CPM, what idea increases you is effective clicking ability is you those who make money is essential. Perhaps you should say, 100 pages and 10000 pages, which is the probability of CPC high? This pediatric problem, li Lianjie is so you do not have the “ of the answer force, call a family 10 fists, family absolutely still. But the family hits you 1 fist you bend over fell. You say, are you dozen of other people are 10 fists good it is good to still make one fist? ”

Case: Http:/www.zjorchid.com of Zhejiang orchid net. My home page in Zhejiang orchid net, put Google AdSense only, one is a search, so this position is the free code of ” of platform of “ China product, but the girl’s service is too poor, change Google AdSense to me; One is the unit advertisement of Google AdSense, put in friendship to link navigation column above. The ” of “ healthy atmosphere that the individual thinks I am put, for the first time, the brother that makes my website allied searched a long time, say actually, were you put? I think I was accomplished, advertisement is advertising position, did not affect website layout, not provoking feel disgusted. And the individual’s most proud position is, a position of forum of Zhejiang orchid net, tell the truth, do not say you still seek the seat that be less than really. If you registered a member, follow in you when sticking a reply, ability sees. This position has one to compare very much: You should have a meal, to the chopstick was put before you, small knife and broach. Do not affect you to have a meal, it is my service purpose, the tool that the place that reflects my human nature to change is having a meal can choose for you.
My click effectively very tall, but the place that I put Google AdSense is very few however, most should be Http:/www.zjorchid.com/NewsShow.asp? The page that this kind of news such as NewsID=406 shows. Different page keyword shows the advertisement content of different Google AdSense. Do you have feel unpleasant? So the key is the keyword that how has offerred, let Google AdSense match you, is not with quantitative get victory. Of course the amount is much, the keyword is optimal condition very.

6.If you are placed code had the advertisement content that matchs, did not click effectively however. So you are necessary to analyse, be necessary to continue to put Google AdSense. “ raises a pig not to grow fleshy ” , you still are being raised do what, staying to give oneself appreciation?

Case: Ohcao abreacts together Http:/www.ohcao.com
Which brother saw it is good to say ” of this “ corn. But good had returned, do Google AdSense to do not have very good effect however. Google also was collected, can see GoogleBot climbs on this website everyday ah climb, how don’t have satisfactory CPC? The reason is very simple, the tourist reads your website content, be to nod your advertising? Do you have when seeing where individual abreacts to when seeing where individual abreacts, go seeing TV advertising? If do not have, you have had seen which lovelorn person, come to what bit of Google AdSense abreacts on Ohcao?
Google AdSense is placed on this kind of website, ” of a reckless waste of food of true “ having a place, “ burns musical instrument to boiled the flavour of crane ” to have. Not be to say Google AdSense how good, locate however proper. Alliance of advertisement of website of parts of words does best still do above adult forum: Enter forum, the advertisement of sexual organs attacks head on, what wave at the moment is advertisement of ” of breast of a person of extraordinary powers of “ beautiful leg, play namely next ah play shoot an ad. The aim that Lothario takes a website also is not the advertising that nods you, so website advocate clever, did a little skill, slide when the mouse when going up, the picture is played give an advertisement, be equivalent to a Click. Can Google AdSense offer such code to you? Google but 500 strong, shame hereat?

These terms use lower level in Adwords Edge and covered Google to search engine to be clicked every time pay fee (limits of advertising of PPC) advertisement keyword.
Actual Cost-Per-Click. Click actually every time pay fee. This is the clicks place to pay every time amount that you accept actually to advertisement. To maintain your advertisement position, system of keyword advertisement rebate gives you automatically possible lowest price. The biggest CPC that your true CPC will is equal to or appoints under you.
Ad Group. Ad group. An ad group is included directional at a series of keywords related to the theme first or many advertisement. You need to be opposite set of an ad group is highest click every time pay fee (CPC) .
Ad Network. Ad network. Google keyword advertisement is in the series with very wide range puts in on different search site and content site.
Ad Optimization. Advertisement is optimized. What this option shows is what in an outstanding achievement in an independent ad group very good advertisement is put in is more frequent. ” should be installed in activity of “ editor ad (choice 4) when choosing below the column, keyword advertisement system will add automatically have taller hit (CTR) advertising puts in a frequency. Advertising puts in frequency to return with same other ad represents an advertisement in the group put in a frequency relevant.
Ad Position. Advertisement position. A advertisement the position on the webpage is by highest click every time pay fee (CPC) is multiplied with the hit (CTR) and of the decision.
Ad Served Percentage (%) . Advertisement service is led (% ) . This number shows same the indication number that the advertisement photograph that with its he is putting in compares an a ad in ad group. Refer to advertisement to optimize please.
AdWords Discounter. System of keyword advertisement rebate. Your competition reduces monitoring of system of keyword advertisement rebate automatically you are true click every time pay fee, because this is given to keyword, the competitor that you are price of more highest than your the next contest only pays cash one minute more.
Broad Match. Match extensively. This is the acquiesce in keyword advertisement match option. If you include general keyword in keyword list or keyword phrase, for instance “tennis Shoes” , when the user no matter with what order, when searching Tennis and Shoes together with other term even, your advertisement can show. To the single complex number of other word and relevant change your advertisement is met show automatically. With cut the directional sex that matchs to match photograph comparing extensive with the term to want difference truly a few.
Campaign. Advertisement releases an activity. An advertisement releases an activity to include use identical and daily budget, language and country jointly directional a with option of etc whole world or many ad group.
Click Through. The dot is entered. Click a advertisement when the user and entered purpose website to call a dot to enter namely.
Click-through Rate (CTR) . Hit. A advertisement receive click a frequency to divide the number that shows with this advertisement (show) .
Content-Targeted Advertising. Directional advertisement publicizes content. This is those show look site inside and not be search site only for instance those advertisement on Google ad network. Show on the site that advertisement also codes of AdSense in those.
Conversion. Change. Made order or take the action of the hope on your site when caller, resembling is became buyer from caller.
Conversion Rate. Change rate. The user in a certain website adopted specific guiding finally the rate to the sale. Such behavior may include a product order, of form refer or provide more information through email requirement. If in every 100 people of your site a person is purchased, your change lead even if 1% .
Conversion Tracking. Change dog. Any dogging caller is clicked and computation changes the tool of rate.
Cost Per Acquisition (CPA) . Every get cost. Obtain place of a client to require the cost of defray.
Cost Per Click (CPC) . Click every time pay fee. When some the amount that when the person that browse clicks your advertisement, pays. Also refer to Pay-per-click (PPC) please.
Cost Per Thousand (CPM) . Pay fee 1000 times every. Show to every the banner is other perhaps 1000 times the cost that advertisement place requires to pay. Advertisement promulgator people show to what get pay fee. This kind of method unmanned already make inquires.
Creative. Of creativity. Advertisement promulgator uses the ad chemical industry of alluring caller to provide. For example: Photocopy of advertisement of text link, banner, Google keyword advertisement, mail, play a window to wait a moment.
Demographics. Demography. The natural feature of population, for instance size of the age, sexual distinction, marital status, family, education, situation is mixed the profession.
Destination URL. Target URL. This is that URL that your advertisement will link. It is an user the webpage that the site place that enters you after the advertisement that clicks you sees.
Display URL. Indication URL. This is the URL that shows on your advertisement uses the site that allows an user to identify you. This URL is in to show 35 character by limitation. The URL that it does not need to be linked with your advertisement place is identical, but it should be a true URL, it is the one part of your website.
EPC. Click income every time. This numerical value is to pass the income that gains with you to divide click a time with yours and reach.
Editorial Listing. Editor list. The “ on result webpage is searched in free ” or did not pay any searches of charge share engine list. These list are adopt use SEO technique and not be to pass advertisement paying fee to obtain. Also be called organic list, algorithmic list is natural perhaps list.
Exact Match. Exact match. If you put your keyword in bracket, be like [Tennis Shoes] , your advertisement alls alone in user search the ability when specific phrase Tennis Shoes can appear only, and be with this order, there cannot be any other terms in inquiry. For example, in inquiry of Red Tennis Shoes your advertisement won’t appear.
Geo-Targeting. District is directional. The advertisement you is directional for specific country, place and language.
Advertisement of Google AdWords.Google keyword. Of Google click every time pay fee (PPC) advertisement releases a project, your site can is by the row in the small circle on the right side of webpage of Google search result. After the keyword advertisement that clicked you when every person that visit is linked, you pay fee to Google, reach a top daily limit continuously. The advertisement of this kind of type changes the contest price that still includes the competitor with you to undertake jointly to auction, be opposite namely of a certain specific keyword click charge to have contest price every time.
Impressions. Indication frequency. A advertisement are in the number that Google perhaps shows on the ad network of Google.
IP Address. IP address. Each computer was allocated when receiving Internet an unique figure, this is Internet agreement (IP) address. Because these numbers undertake allocation according to district normally, an IP address can be used to identify the area that receives Internet computer seat.
Keyword Phrase. Keyword phrase. With the generality phrase that will define specific term, use the theme that shows a certain webpage optimally. The search phrase that inputs when searching material information with the person that visit is synonymous.
Keyword. Keyword. With the generality phrase that will define theme of a certain webpage. As synonymous as search phrase. A group of keywords in a phrase are called to be keyword phrase. Google searchs the keyword that can match with search phrase on the webpage.
Keyword Matching Options. The keyword matchs option. The keyword that shares 4 kinds of types matchs option: Broad sense matchs, exact match, phrase matchs and match reversely. These option can help you fine advertisement is directional.
Landing Page. Entry page. Popularly is told, this is to became someone to click the webpage that search engine list perhaps achieves after advertisement. Normally the circumstance issues the homepage that should be a certain site, but it also can be any webpages. In keyword advertisement, having many ad is very normal, every link first specific in the light of that advertising webpage.
Lifetime Value. Have unripe time value. Specific in lifetime expenditure is in some user the time on some company.
Maximum Cost-per-click. Highest click every time pay fee. Given to keyword the maximum price that you are willing to pay. Normally you pay actually finally want a few fewerer.
Negative Keyword. Retrorse keyword. If your keyword is Tennis Shoes, and draft increased retrorse keyword - Red, when the user searchs Red Tennis Shoes your advertisement won’t show. With in prevent the phrase that advertisement is not thinking to appear, appear.
Organic Listing. Organic list. In “ of webpage of search engine result any site list of free ” or outstanding fee part are natural list namely. These list are obtained through using SEO technology, need not undertake paying cost advertisement propagandist. Also be called at the same time algorithm compiles natural perhaps list.

The changes rate and firm success of the website and click every time pay fee (PPC) advertisement invests return rate (ROI) be closely bound up. What search contest value increases is more, the changeover rate of the site is more important.

Last year, we had noticed in certain and online market the average position of price of a certain contest increased 400% . In certain case, terminal 2003 initial a few advertisement, average contest price is 1 dollar, now have been 4 dollars. If illuminate this trend development to go down, changeover raises strategy to will become requisite, is not luxury.

Difficult problem of advertisement of 3 kinds of PPC and inferior changeover lead relevant couplet:

　　 •If you involve ad of search paying fee currently and increasing in the price of the keyword in fore-and-aft market, the changeover rate with your current site cannot support the higher contest price with the necessary place in game possibly.

　　 •The likelihood still meets price of your keyword contest price in the set in fore-and-aft market rise continuously. If you do not have osculatory PPC currently, when you decide finally to enter this industry, you had been decided by the market the price.

　　 •If these circumstances agree with you, so the strategy that you need a kind to raise changeover effectively to lead and knowledge.

Let us see online shopkeeper website change a case of rate and impact of its and price of PPC advertisement contest now.

The shirt of shopkeeper X online sale every 300 dollars (the shirt with first-rate quality! ) . Assume this price has the gross profit of 10% , he earns 30 dollars every. The changeover rate of his website is today the model of online shopkeeper is worth —— about 2% (according to Shop.org) . To every 1000 caller, shopkeeper X sells give 20 to get sales revenue 6000 dollars. He gains profit from which 600 dollars.

Divide through using the profit of 600 dollars with 1000 caller, we know price of contest of balance of profit and loss is 0.6 dollars. Because this shopkeeper X is in,the average CPC on Overture or Google keyword advertisement should be 0.6 dollars or fewer.

Additionally one kind of way that examines this number is to pass the place when gaining client income to need to get fee. In this example, 1000 caller need defray when CPC is 0.6 dollars 600 dollars. With put in advertising expenses to divide in order to win a time (20) , the charge that clinchs a deal every time is (CPA) 30 dollars.

Undertake below the limitation that the activity must be in all PPC advertisement of shopkeeper X not to exceed 0.6 dollars. Contest price is higher, the clientele that advertisement can reach is less.

The problem is such, a lot of weighing put in contest price to had exceeded 1 dollar that those who want a keyword. The contest price tool of Overture shows “dress Shirt” is 1.13 dollars in case of the first current price, the 2nd also exceed 1 dollar to the 4th price (when writing this article) .

So far, on certain keyword, before shopkeeper X has not begun, be given to fall into disuse by game.

But this example is to build on the changeover rate base of 2% . If the changeover rate of shopkeeper X rises 4% , or 10% meetings Where is occurrence what circumstance? Very apparent, he can raise his contest price. It is when changeover rate 4% when, he can bear the contest price of 1.2 dollars, and his CPA drops from 30 dollars arrived 15 dollars. Abrupt, shopkeeper X can compete the first place was ranked.

If changeover rate is 8-10% , PPC advertising profit is in become very rich and generous. The changeover rate that raises a site is paying cost the search to shopkeeper X is the key that holds competitive position in ad industry.

Be in as contest price in certain market rise quickly, those had not used obverse side of PPC advertising company to face very big risk. When beginning an experiment to search advertisement to shopkeeper X, contest value can increase certain point, this is nodded tall cannot learn at all. Can mix because of poorer effect to in those days look the transition rule deficit that cannot surmount and cancel media completely.

Worse situation is, the competitor of shopkeeper X people already sortie PPC advertisement and the changeover rate that raising a site. When shopkeeper X enters game, of competitor banner start to offer a very strong advantage possibly to them.

To this regulation still has the case of a few exception: The changeover rate of lifecycle value of the client, daily contest value, different position is waited a moment. But exception is regular without demarcate. The relation still exists between contest price and changeover rate. This is to discussing the content besides, cannot consider the case of the simplification that gives out here.
How to emphasize raising a site to change the importance of rate to be divided nevertheless. Not when PPC advertisement price is exorbitant, too costly when ability attention is led at raising changeover.

Those marketeer that are engaged in formal changeover improving a process had raised the changeover of their site to lead, sometimes very tall (there is to rise from the changeover rate of 2% in a case at least 22% ) . If you consult,your changeover leads this move can rise. If contest price continues to climb,rise, more marketeer can be forced to have that job.

Just began to do Google Adsense (GGAD of the following abbreviation) the friend is mixed certainly I at the outset same, have a kind of feeling that do not know how to start, although my itself GGAD is done bad, but 3 this when draw up below the hope, have bit of help to just beginning to become the friend of GGAD. If have written wrong place, still look at ace people give point out, be obliged ~~

One, make GGAD and webpage confluence rise.

GGAD is with CPC plan cost, CPC(Cost Per Click; Cost Per Thousand Click-Through) is to show every click cost. To us these websites advocate for namely, every are clicked choose fund to us. The advertisement ability that is clicked only calculates fund. This acquiescent meaning is revealed with respect to the advertisement that is you indispensible the user sees, indispensible the ability that be clicked by the user is effective.

So, we want to make money more, have to make an user much click (me so say, not be to let you look for a person to click - - not cogged) . So, the element under indispensible consideration:

＊ advertising position. Can fathom the habit of major netizen, slip mouse pulley draws the position of the cursor when moving next brace, place below its general easy be clicked.

＊ advertising colour. Agree color of GGAD ad headline and webpage text as far as possible, setting is set into webpage setting, make the webpage of GGAD shirt-sleeve as far as possible together.

＊ advertising volume. See say on a few articles, rectangular effect is optimal. 336*280, 250*250.

＊ is the most important is you this advertising browses a quantity, perhaps make show a number.

2, the content user that remembers only the user cares GGAD just can be clicked.

Some friends say, “ why my reveal much, those who click is so little ” , how does my hit have “ only zero? ” , if you stand on the angle of the user to want, understood. For instance, when a PLMM reads your article, if be on the page of love story,seeing is to concern the information that sells razor, scarcely can click her, but if advertising content is,make friend, sell rouge to cream of powdery and so on, many that effect is ambitious. Some friends said, she can think of probably, want to give her boy friend a gift, can give her male friend buy, this also is not to be impossible, but this after all a few, here just cites a case, show the value that advertisement matchs.

The means of here extend the meaning your sheet piece the content of the page should be centered as far as possible, elaborate a problem only, the Mediapartners-Google reptile of such Google just won’t your webpage type mixes the miscarriage of justice content.

3, GGAD any cogged won’t do with beguiling method.

Compatriots is good at exploit an advantage, a kind of any sound trade regulation should put Chinese market only, changed to taste immediately, for example traditional Alexa rank, brush stretch madly. Those who want a specification is: The individual that GGAD won’t be you plans unripe measure, coggedder than searching effort wants more energy flowers on the significant issue of other many strong.

Hit this bit of character to use the time midday, also won’t organize a language, hard to avoid conveys not clear place, put up with is worn look, if you read this article, the feeling has a bit help, can receive everybody’s nod approval, be the biggest happiness to me.

PS:
Also a word makes a word be written badly.

Troublesome everybody is moss-grown already and the friends that have not fall behind fall to the top, good let the old people look those who type is not easy, so that give,add minute of fogyism.

Little younger brother was thanked here!

1, advertisement is put more a bit

If layout allows to put a few ad more, the advertisement that such users contact is much, click naturally meet much.

2, content is a bit richer

If content abounds the ad that can match not quite won’t much, even advertisement is unit cannot complete show, click naturally meet little.

3, lean right do not lean left

The user is used to the advertisement that clicks right quite normally, put the content of the website and link to left, be helpful for an user click advertisement quite so.

4, change is bit more

If your website all the year round is an appearance, turn round the content that the guest can pay close attention to change only, changeless to those advertisement do not have interest, often adjust webpage structure to be helpful for increasing old user new move, increase thereby click.

5, content is fastened too comprehensive

No matter be normal station or rubbish station, if the user can be found on your website,the content of total need won’t click relevant link to discover more message.

6, necessary rise click a desire

You are gotten here discreet, do not cause disable too much click. the content that advertisement stands by an user to be interested quite, or the place that the user reachs bit more easily, ten million remembers measurable.

7, the user interest that knows you

If your website is some of dot, so more the color of flowery is helpful, if be educated adult, marked character and unified tonal effect may better.

Above opinion offers reference only, each are to have alone draw lessons from a meaning, because the likelihood adds up 2 times among them,be contradictory, so you must consider your actual condition to do corresponding ground to adjust, let oneself satisfactory hit in order to achieve. Still having a hit is not in putting in advertisement exclusive and important, it is more important to raise a hit to just cross low website to those hits, what average user needs to notice more is it is better to raise website quality to get thereby click unit price.

The following proposal optimizes a group to offer for Google AdSense China, these proposals all are based on the experience that AdSense comes to a few years and statistical result, specific to some do not apply to each hair mercer certainly. Everybody releases business to need the actual condition according to oneself, check ceaselessly and improve, in order to reach the most effective to oneself optimize plan.

1.Advertisement format:

In the form of advertisement of 11 kinds of characters that offers at present in Google and format of advertisement of 5 kinds of pictures, rectangular advertisement (300*250, 250*250, 336*280) is had better show the result;

Additional the form with two kinds of better effects is 728*90 banner and 160*600 skyscraper.

2.Advertisement colour

Hair mercer can use aleatoric color code to come from plan of match colors of definition advertisement element, not 60 kinds of colour that system of be confined to gives out;
advertisement frame purify can obtain favorable result normally;
Adjust setting and font color, blend in advertisement adequately webpage content;

Understanding website scans a crowd, bold attempt, match colors because of the station different, without formulary.

3.Channel dogs

Wait with rectangular ” of 250*250 of upper part of ” news page name advertisement format position channel;

Be good at using channel function, quicker control different advertisement format is in the effect of different website, so that be adjusted in time

4.Advertisement position

Website home page and channel homepage: 728*90 can put on banner or 160*600 skyscraper in heat area according to page circumstance, when webpage width is bigger, but place side by side two 468*60 banner;

The webpage with more text: Can choose rectangular, banner or skyscraper according to page dimension and style, effect of rectangular and will built-in article is normally better;

Forum kind page: Place in forum coping the advertisement inside first card has better effect, the banner advertisement of forum bottom also the effect quite beautiful;

Put in a quantity: Every page can put 3 advertisement on unit at most, a character is linked, casing of a search recommends pushbutton with 4 (every kinds of product each one) , suggest in the website every final page puts in 1-2 advertisement is unit.

Specific aim ground puts in recommend a product: In the picture more page, the attempt places Picasa to recommend; IT relevant website, the attempt places Firefox to recommend; Network sale page, the attempt places AdWords and AdSense to recommend.

5.Advertisement filters:
Use filter of Google AdSense emulative advertisement, let emulative with network address of not relevant advertisement (URL) appear no longer;

Filter advertisement is overmuch, the likelihood shows commonweal ad, do not suggest accordingly overspend.

6.Other proposal and resource
Be good at using Google AdSense to help a center.

Refer difficulty question in time to Google AdSense group: Adsense-zhs ＃ Google.com

As An AdSense Publisher, you’ve Probably Put A Lot Of Effort Into Making Your Website The Best It Can Be- - Optimizing Your Ads, building Good Content, and Driving High Quality Visits. But There’s One Crucial Step Left: To See Just How Effective These Things Are. How Many Visitors Are You Getting Each Day? What Pages Are They Visiting? Where Do They Come From, and Which Keywords Brought Them To Your Site- - Both From Pay-per-click Efforts And From Natural Search?

Many Website Owners Push Their Site Live, and Then Leave It At That, remaining In The Dark About All These Questions. Google Analytics Can Enlighten You. We Think It’s Much More Fun To Have The Answers To These Burning Questions, and That You Owe It To Yourself To Know For Sure. After All, this Is The Payoff For All The Hard Work That’s Gone Into Creating Your Site. When You Launch Or Make A Change To It, there’s That Initial Excitement Of Wondering Who’s Going To Check It Out. And Google Analytics Can Help You With All Of This.

It’s As Easy To Set Up As AdSense. All You Need To Do Is Add A Couple Lines Of Code To Each Page In Your Site, and To Gain Valuable Insight With Graphical Representations Of Visitor Levels And Detailed, easy-to-use Reports That Show:
Pageviews Of Each Of Individual Web Pages
The Average Time Spent On Each Page
New Vs. Returning Visitors
Visitors’ Geographical Location And Language
Their Browser And Platform Choices
Click Path Data

Perhaps This Gives You An Idea Of How Google Analytics Can Help You Measure The Success Of Changes To Your Site, and Confidently Make Design Choices. The Best Part? After Retreating Into Invitation Mode Since It Launched Last November, we’re Happy To Tell You That Analytics Is Now Available For Everyone, so You Can Get Started Analyzing Your Site Right Away.

Happy Tracking!

Posted By Jeff Gillis - Product Marketing For Google Analytics
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Regard AdSense as publisher, you may spend a lot of energy, make your website best and OK, you are the biggest advertisement content good, quality drives high visit.

But a crucial step leaves: ┒ of the Wu that blow a straw adds how many citizen of travel? to let you everyday. Do they visit a page what?

Where do they come from, make its website network address, work from plan cost, press natural exploration.

A lot of people live his website network address, still be opposite by this next of these problems diversionary.

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The product that publishs happy Gillis sells Gu Ge Analytics

A: Check ad of word 荂 PL?
Pass specific link every time, register mode of a when fee pays after the success common advertisement.
B: Check ad of word 荂 PC?
The charge that clicks every time. The time that is clicked according to advertisement collects fees. If keyword advertisement uses pattern of this kind of price commonly.
C: Check ad of word 荂 PM?
Charge of every 1000 impression. Advertisement every show 1000 times (impression) charge.
D: Check ad of word 荂 PS?
Namely according to every order / trade every time the means that will collect fees. Every success reachs the user brushstroke trades, website advocate can obtain middleman’s fee.
E: Check ad of word 荘 PC?
The basis clicks advertisement or the advertisement of a kind of network that the user amount of email information will come to to pay fee fixes a price mode.
F: Check ad of word 荘 PL?
The guiding that arises according to carrying network ad every time pays the price of cost mode.
G: Check ad of word 荘 PS?
Pay a kind of price of cost according to the direct selling quantity that network advertisement place produces mode.

1, website theme and keyword
Generally speaking your website builds good keyword and thematic content to had decided, the ad that can match with them compares stability relatively. Unless you are omnibus site, can match advertising side to be able to be compared in that way wide, the time that puts in of course grew advertisement to be able to tilt to your heat content.

You can choose website theme purposefully, the to Google Adsense high price keyword below the case that perhaps decides in the theme draws close, but must not design a site for Google Adsense technically or column, dmoz and the other attitudes with search consistent engine are to boycott such site completely, at the same time such act violates Google Adsense regulation.

As to what the keyword is high price this very it’s hard to say, because this depends on advertisement advocate set and competitive circumstance, the English keyword that the row in most website comes out has referenced value but the likelihood is not accurate. You have a very simple way to understand, go registering an Adwords account namely, it is OK also to need not pay fee backstage installs advertisement, in setting a process, you can see the different value of each keywords.

2, the content of the website and lead plane
The content of the website is crucial, this also is to decide you of income most core element. Your content is richer and OK the ad that match is more, the income that you can gain nature can be jumped over much. Same argument, the person that content abounds a visit more can be jumped over much, obtain clicked opportunity to also be met much.

Have 3 sides relevantly with lead plane: Stability, a few days of prices after you can discover the fictitious lead plane in you stops to perhaps be transferred will be lower, perhaps compare rate of; of occurrence commonweal advertisement, this is more troublesome issue, as a result of the relation of network supplier of China, the user that brings about you can feel fast but Google Adsense big reptile not so think, but we assure the speed of the website as far as possible, because this meeting affects the grade to the site and advertising income; IP, choose fictitious lead plane to avoid rubbish IP, especially cogged and serious IP, the IP that is engaged in Google Adsense site technically to those making also wants evasive, such IP address affects income to still affect account safety not only. As to how to go judging IP to have to rely on your understanding to serving trader, nevertheless you can examine the site case below this IP first, can helpful. IP address also can affect the ad that match greatly, if your fictitious lead plane is in the United States, what you do even if is Chinese station, also can appear very easily English advertisement, after just putting in time to grow, this influence is met decrescent.

3, name of website domain name, catalog and file name
The domain name is very direct to advertising impact and abiding, so you must pick a good domain name. Google Adsense can identify English and phoneticize, the domain name that does not care about you so is English or phoneticize, and digital domain name is in match the advantage on advertisement to lose a little some. Blank space is equivalent to in Google eye to connector date “-” , you can be used, can helpful to you.

A lot of people know to use a few specific English words to do catalog to name and file name can show relevant ad and gain more income. For instance: WWw.aaa.com/ Webhosting/ Domain. Htm no matter your page content is what appears more easily the advertisement of the fictitious lead plane of English and domain name, more income can be gained after clicking.

Actually this is more dangerous, because Google Search and Google Adsense are in,the cent of aggravating and associated sex is worth, if if your website is done not have with these sensitive keywords,concerning directly that is to say, be being affected to yours will be negative, the advertisement of fictitious lead plane that if you are,do recreational content in other words and clicks is too much may be thought cogged and stop an account.

4, the person that visit and IP distributing
To Google Adsense it prefers new caller, of course this also is advertisement advocate purpose. If your person that the website is visited is particularly fixed,do not suit to put in Google Adsense actually, for instance Http://club.adsenser.org, the IP of the person that visit is attached most importance to especially should, it is adverse to the website of zonule sex so, for instance your content serves for certain county, income is met very few, because IP distributings too concentration, actually because of advertisement advocate also cannot get due effect.

The IP of the person that visit also has grade, the advertisement content that the IP with same different website can see will be different, same website is same the income that different IP clicks advertisement is different, the level that unfortunate is our located area IP is lower.

5, the distribution that declare and type
Advertising layout and type setting are a big science, who can say to be clear about at a draught. The site of the type, diverse to differring demand that visits group of settings is different.

Can consider to change appearance of type of the position, change, change and color to wait a moment if the hit of groovy setting advertisement of a lot of sites is too low, try more the result that can get differring.

Additional, advertisement does not want a permanent and changeless form, often be being changed also is to attract notice and add a when click good method.

When meeting with Li Kaifu last, adsense is a topic that we talk about at most. I put forward at that time a bit: If Google cannot solve the game regulation problem that Adsense is in China well, be afraid can cause public relations crisis one day. Just as one would expect, somebody erupted, and impetus is returned not small.

Attack ad paying fee with all dots same, google Adsense needs to be faced with click con problem. This can be not solved two days a day, it is even can “ is adjacent and satisfactory the problem that solves ” . But the biggest problem that Google Adsense faces at present does not depend on “ clicking con ” , and in its the —— on game regulation if one day, google maintains you to be put in cogged behavior (Google says disable for “ happening click behavior or hand to move influence advertisement ” ) , you always will not have the day that turn over.

This make a person very rusty: And do not say this kind of “ is invalid click behavior or the hand that the hand changes influence advertisement ” to whether give him door of for private use, even if user once had clicked the Adsense advertisement on him website, that stems from curious, hand possibly also merely by accident other perhaps a variety of reasons. Google decides his for cogged and account of out of service, this give no cause for more criticism. But will look from actual condition, the user lost appeal authority and resurgent power almost.

Appeal counterpoises: The rate of client service response of Google is very rapid, the manner is very good also, but because Adsense is cogged judgement mechanism is algorithmic only sexual, the answer that the user gets also can be euphemistic rejection only just. And, abandon disease gentleman to talk about climate in the special assistant Guo with Li Kaifu last, he also admits “ the proportion that because of appeal ‘ rehabilitates ’ is not high ” .

Resurgent power: This is the awfullest a bit. In the dictionary of Google Adsense, without ” of “ stay of execution, only “ behead stands definitely ” .

Since SP industry suffers “ affirms ” blood is washed 2 times, google Adsense appeared the get warm again after a cold spell of a market period, a lot of stationmaster place the hope on its body again. For this pair of Google, it is an opportunity. Nevertheless I think current need is urgent solve above settlement problem. Here raises two proposals to Google:

1. counterpoises about reviving: Formulate mechanism of renascent ” of a “ , no matter the user is banned because of what reason, but can apply for again after proper time. Of course, google can have his evaluation system, for instance, the user of ” of previous conviction of this kind of “ and average user distinction are treated.

2. about cogged examine and verify. I and cloth cotton had mentioned a such problems with Li Kaifu: When is account stopped to often happen in Adsense to just sent check to 100 dollars (accidental phenomenon? ) . This hard to avoid rejects to pay to the person with “Google with stopping account the suspicion of ” , google can be done on mechanism of cogged examine and verify a few adjust, the frequency that increases examine and verify for instance.